League of Legends: Wild Rift Backlash Ignites After Fans Call Out ‘Fever Dream’ AI Trailer

Riot Games and genitor institution Tencent person travel nether occurrence aft fans noticed they allegedly published a shocking AI-generated trailer for League of Legends: Wild Rift.

Reddit idiosyncratic Winter_underdog was 1 of the archetypal to stock the footage, calling attraction to what is said to beryllium a two-minute trailer for the League of Legends spinoff’s 3rd anniversary. Riot allegedly published the footage connected Chinese societal media website Weibo earlier removing it pursuing uproar from players. There’s astatine slightest nary hint of an AI trailer for League of Legends: Wild Rift connected Weibo astatine the moment, but that hasn’t stopped fans from republishing it elsewhere.

Wild Rift China released a cinematic made utilizing AI and it is diabolical 😭 To deliberation this was an authoritative merchandise that respective radical approved of 🙄
It features Seraphine, Jinx, Aurora, Yasuo & Ezreal. pic.twitter.com/8FxtfdyL4S

— Aroush (@AroushTheKween) August 4, 2025

The video supra features elements that 1 whitethorn find successful immoderate of the astir blatant AI-generated contented retired there, including unusual facial expressions, bizarre oculus movement, and visuals that look similar a cobbled unneurotic Pixar film. Although recognizable faces similar Jinx, Seraphine, and Aurora besides appear, it’s not ever casual to pin down what precisely they’re doing arsenic the radical puts connected what seems to beryllium a KPop Demon Hunters-inspired performance for League of Legends: Wild Rift fans.

“Oh ew, who are those skinwalkers ??” 1 Reddit idiosyncratic said.

“What successful the league of legends fever imagination is this,” different added.

im dying laughing from however atrocious it is. Jinx is utilizing a glock, seraphine is kicking similar she wants to beryllium lee sin, yasuo is utilizing a lightsaber, Ezreal is utilizing a glock too. Jinx uses a flamethrower?

— Tellah_hi🔫🤠 (@TellahH) August 4, 2025

It’s not conscionable the look of the League of Legends: Wild Rift trailer that has fans suspicious that artificial quality played a relation successful its creation. Audio for the video is besides a spot off-putting arsenic it leads up to a opus with likewise questionable lyrics.

No substance however you rotation it, fans are not blessed with the video circulating online and what it means for however Riot is approaching League of Legends: Wild Rift. While immoderate are blessed penning disconnected the third-anniversary video arsenic “bootleg KPop Demon Hunters,” others are acrophobic astir what the aboriginal of League of Legends looks like.

“Why fk astir with AI erstwhile you person due animators?” 1 idiosyncratic added. “Using this overmuch AI is disrespectful not lone for the fans but towards the animation industry.”

First of all, Seraphine is simply a messiness 😭 Girl what happened to your voice?
But successful each honestly, it is truthful disappointing however Riot allowed this. This is simply a slap successful the look for each creator who has worked to bring the satellite of Runterra to beingness done their creation for the past 15 years! 😢 pic.twitter.com/yLE7XASKfI

— Aroush (@AroushTheKween) August 4, 2025

this is truthful depressing cuz it woulda been truthful chill if it conscionable wasn't ai, similar the thought is cute but.. earnestly ? nary effort for their day adjacent ? 😭💔

— Xaykawa !!! (@Xaykawa) August 4, 2025

IGN has reached retired to Riot for comment.

Companies crossed the globe person mostly adopted the usage of AI-generated contented successful their products and selling strategies arsenic the exertion has improved passim the past 5 years. Although fans person been peculiarly vocal erstwhile it comes to however Riot whitethorn beryllium utilizing AI to substance its games, it’s acold from the archetypal entity successful the gaming abstraction to treble down connected it.

Activision admitted to utilizing AI for immoderate Call of Duty: Black Ops 6 contented aft being called retired by fans earlier this year. Ark: Survival Evolved fans were besides speedy to constituent retired AI spotted successful a trailer for 1 of its caller expansions.

While companies similar Microsoft determination guardant with plans to integrate AI into its integer ecosystem, not everyone is onboard with the relation artificial quality could play successful the future. Minecraft developer Mojang said successful March that it has nary plans to see AI successful its improvement process. Meanwhile, NieR manager Yoko Taro has warned that crippled developers volition suffer jobs due to the fact that of the exertion arsenic it progresses.

Michael Cripe is simply a freelance writer with IGN. He's champion known for his enactment astatine sites similar The Pitch, The Escapist, and OnlySP. Be definite to springiness him a travel connected Bluesky (@mikecripe.bsky.social) and Twitter (@MikeCripe).